GIORGIO ARMANI FW25

It’s always a joy to see a Giorgio Armani collection. Perhaps it’s the reliable sensibility of the clothes, maybe it’s the historic value of the brand or it might just be the full-bodied dopamine rush we get when we see Mr. Armani at the end of the show. 

As the Fall/Winter 2025 show started, the looks reflected what we come to Armani for: solidly stylish pieces with an Italian edge. A series of cropped grey jackets appeared in different materials and sizes—some in heavy wool, others in buttery leather.

We can’t help but mention the exceptional casting. Leave it to Mr. Armani to understand the appeal of a hunk—there were no twinks in sight.

Mr. Armani’s regular visit to the slopes was signalled by a change in colour—not only of the clothes but of the set itself. Suddenly, the neutral palette, dominated by grey and black, turned ultraviolet. Lavender-tinted lights emanating from the floor perfectly reflected the glossy panels of the skiwear.

When the lights returned to normal, neutrality reclaimed the palette, this time accented by sections of green, red, and blue that complemented light beiges. That is until the Twilight filter made its return. Couples that looked as though they had stepped out of a Stephenie Meyer adaptation of Nosferatu—rest assured, this is a compliment— somberly closed the runway.


Words by Pedro Vasconcelos