Closing a fashion week is not a privilege many receive. It’s a blessing bestowed only upon those who have proven themselves to be staples in the industry. If we define that as the condition necessary to be met, Giorgio Armani is its living embodiment. The designer’s namesake brand wrapped up Milan Fashion Week. His Fall/Winter 2024 collection saw flowers bloom despite the temperature the clothes that walked down the runway should be worn in. Florals? For Winter? Very chic.
The collection’s palette evolved as time went by. Starting with greys (more specifically greige, the colour the designer is best known for), its direction quickly veered into deep blues, featured in both silky trousers and utilitarian parkas. By its middle point, we had solidly landed on black, the colour of Giorgio Armani’s season. From the darkest shade bloomed flowers in hues of bubbly pink and electrifying blue. The flowers that sprouted in fun embroideries and elegant prints were a constant throughout the collection.
As eveningwear cropped up on the runway, so did marvellous dragonflies, resting carefully on the shoulders of a gown or laying on the chest of a mandarin-collared jacket. Playing off classic representations of joy in what’s often considered a joyless season, Armani makes his clothes gleeful manifestos.
Words by Pedro Vasconcelos
