The Balmain collection made headlines even before Paris Fashion Week started when the brand’s creative director Olivier Rousteing announced on Instagram last week that over 50 pieces from the show were stolen during the transport. Despite this disruption, the clothes shown yesterday managed to bring the drama in its best kind. For the past couple of seasons, Rousteing has been presenting a more streamlined look for Balmain and the SS24 show was no exception. The aesthetic was deeply rooted in the glamour of the 1980s with a running motif of roses explored throughout the garments – from leather basket bags in the shape of wrapped bouquets and delicate polka-dotted pieces with big flowers sitting at the collarbone and waist to long high-shine trench coat and mini dresses covered in a vibrant print. In a way, the events of the past week really evoked the true powerful nature of the Balmain woman. As the models walked down the runway, they looked like heroines of Pedro Almodóvar’s classic films, ready for anything that comes their way.

Words by Martin Onufrowicz

BALMAIN SS24

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