LOEWE FW24

Muses are often perceived as female figures. Leave it to Jonathan Anderson to subvert this notion. For Loewe’s Fall/Winter 2024 show, the venue transformed into a sanctified space, adorned with moving stained glass windows depicting Anderson’s greatest muses.

The effervescently colourful moving displays were mirrored in bags, trousers, zip-up hoodies and maxi dresses — all crafted in collaboration with the artist Richard Hawkins, renowned for his vivid homoerotic collages.

Anderson’s omnipresent surreal twists manifested in the form of all-in-one looks that seamlessly combined pants, socks, and shoes. Speaking backstage, the Irish designer referenced the inescapable impotence of modern media as his inspiration for these pieces. This concept was further explored in extraordinarily elongated pussy-bow blouses that challenged modern definitions of masculinity.

The collection delivered the final blow to the notion that we must wear pants in wintertime. Building on the absence of trousers from this season’s JW Anderson’s show, models strutted in coats that just reached above the knee, baring their legs. Bundle up, it'll be a cold boy winter.


Words by Pedro Vasconcelos