The Jordanluca Fall-Winter '25 show was a celebration of love. Against a romantic pink and white backdrop adorned with flowers, models and guests posed in what initially seemed like a fashion gathering. A romantic, dream-like vibe filled the show, with the background music setting the mood and Mendelssohn’s Wedding March preparing the audience for what was to come: the wedding of Jordan Bowen and Luca Marchetto.

Over the years, Jordanluca has become a bold staple on the Milan Fashion Week scene. Their brand is a daring mix of Italian timeless design and London’s counter-culture energy. Through urban and streetwear silhouettes, they have positioned themselves at the centre of modern masculinity while maintaining craftsmanship in their DNA. This collection stayed true to their individuality and edgy approach to design.

The show was a mix of styles that came together to create an eclectic collection. From preppy looks characterised by blazers, sweaters, tailored coats, and buttoned shirts, to elements reminiscent of the Punk movement, such as chunky platform shoes, oversized leather jackets, and studded leather belts, as well as feminine pieces like pencil skirts, each look showcased elegance with a modern twist.

The juxtaposition of classic and unconventional was further complemented by the dichotomy between feminine and masculine. Mini dresses and skirts appeared alongside cargo pants and deconstructed pieces, creating a free-spirited and creative feeling throughout. Some models walked down the runway holding red roses, adding an enigmatic yet sexy allure.

After the models' final walk, an officiant appeared to celebrate the wedding of the designers. The touching speech retracing the history of their relationship, the intimate and charming setting, the vows, the final kiss, and the six-tier wedding cake all stood as proof of the enduring bonds forged through the creative vision of their brand.

Words by Carolina Benjumea

JORDANLUCA FW25

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