For the Spring Summer 2024 collection of Prada, Miuccia Prada was clear: it’s about the clothes. Speaking to reporters backstage, the designer expressed her animosity towards the cryptic conversations about her creations. Thankfully, the collection had plenty of clothes worth talking about.
Despite the assertiveness of Prada’s statement, there was a fun act in the show. The slow dripping slime was revived from the menswear collection shown in June. That wasn’t the only similarity between the presentations - the emphasis on silhouette and movement was another common denominator. Like in the men’s show, light blazers with bold shoulders were smoothly tucked in A-line shorts.
However, the show had a much lighter - dare we say feminine - feel. The fringe featured in the menswear collection was now embellished with crystals. Movement was explored in different ways, but most strikingly in shift dresses with panels of silk organza that flew tenderly as the models walked (an effect that has made the internet name them “jellyfish dresses”).
The show ended on an emotional note when Prada and Simons were joined by Fabio Zambernardi for their finale bow. Zambernardi is leaving his position as design director after four decades with the brand.
Words by Pedro Vasconcelos
